Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry
by
 
Burger, Wouter.

Title
: 
Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Author
: 
Burger, Wouter.

Personal Author
: 
Burger, Wouter.

Publication Information
: 
2014.

Physical Description
: 
48 pages

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2014.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA Cape TownTheses/Dissertations000038974THE BUR1