Building strong brands through Action Research : a case study of the Humphry Baby brand
by
 
Cogan, Tatum.

Title
: 
Building strong brands through Action Research : a case study of the Humphry Baby brand

Author
: 
Cogan, Tatum.

Personal Author
: 
Cogan, Tatum.

Publication Information
: 
2015.

Physical Description
: 
67 pages

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA Cape TownTheses/Dissertations000038919THE COG1