An exploratory study [to] determine how Mr Price used bloggers to produce branded content to build brand equity
by
 
Davis, Nivenia.

Title
: 
An exploratory study [to] determine how Mr Price used bloggers to produce branded content to build brand equity

Author
: 
Davis, Nivenia.

Personal Author
: 
Davis, Nivenia.

Publication Information
: 
2016.

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2016.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxTheses/Dissertations000115077XX(19415.3)1