An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
by
 
Jones, Samantha.

Title
: 
An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour

Author
: 
Jones, Samantha.

Personal Author
: 
Jones, Samantha.

Publication Information
: 
2005.

General Note
: 
Dissertation (honours)--Independent Institute of Education, Sandton, 2005.

Added Corporate Author
: 
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxReference Books000006896XX(19477.2)1