The effects of sensory branding on consumer purchase intent
by
Dickens, Brooke.
Title
:
The effects of sensory branding on consumer purchase intent
Author
:
Dickens, Brooke.
Personal Author
:
Dickens, Brooke.
Publication Information
:
2014.
General Note
:
Dissertation (honours)--Independent Institute of Education, Sandton, 2014.
Added Corporate Author
:
Independent Institute of Education. Vega School of Brand Leadership.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Bordeaux | Reference Books | 000145466 | XX(19503.2) | 1 |