The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation
by
 
Seedat, Nisaa.

Title
The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation

Author
Seedat, Nisaa.

Personal Author
Seedat, Nisaa.

Publication Information
2006.

General Note
Dissertation (honours)--Independent Institute of Education, Sandton, 2006.

Added Corporate Author
Independent Institute of Education. Vega School of Brand Leadership.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxReference Books000006844XX(19574.2)1