Marketing in South Africa : consumer landscape : concepts and cases
by
 
Simpson, John, 1943 September 17-

Title
Marketing in South Africa : consumer landscape : concepts and cases

Author
Simpson, John, 1943 September 17-

ISBN
9780627031373

Edition
Fourth edition.

Physical Description
hhhii, 272 pages : illustrations ; 25 cm.

Subject Term
Marketing -- South Africa -- Case studies.

Added Author
Simpson, John, 1943 September 17-
 
Lappeman, James.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIE SandtonGeneral Books000096777658.8 SIM3