Small business management : an entrepreneur's guidebook
by
 
Megginson, Leon C.

Title
Small business management : an entrepreneur's guidebook

Author
Megginson, Leon C.

ISBN
9780072972566
 
9780071244640

Personal Author
Megginson, Leon C.

Edition
5th ed.

Publication Information
Boston, MA : McGraw-Hill/Irwin, ©2006.

Physical Description
xxiii, 518 pages : illustrations, maps ; 26 cm

Contents
PART I. The Dynamic Role Of Small Business. Chapter 1 Starting Your Small Business --- Chapter 2 Family-Owned Businesses --- Chapter 3 Forms of Ownership of Small Business ---- PART II. How To Plan And Organize A Business. Chapter 4 Becoming the Owner of a Small Business --- Chapter 5 Planning, Organizing and Managing a Small Business --- Chapter 6 How to Obtain the Right Financing for Your Business ---- PART III. How To Market Goods and Services. Chapter 7 --- Developing Marketing Strategies --- Chapter 8 Promoting and Distributing ---- PART IV. How To Organize and Manage the Business. Chapter 9 How to Obtain and Manage Human Resources and Diversity in Small Companies --- Chapter 10 How to Maintain Good Relationships with Your Employees and Their Representatives ---- PART V. How To Operate The Business --- Chapter 11 Obtaining and Laying Out Operating Facilities --- Chapter 12 Purchasing, Inventory, and Quality Control ---- PART VI. Basic Financial Planning and Control --- Chapter 13 Profit Planning --- Chapter 14 Budgeting and Controlling Operations and Taxes --- Chapter 15 Using Computer Technology in Small Businesses ---- PART VII. Providing Security For The Business. Chapter 16 Risk Management, Insurance, and Crime Prevention ---- Chapter 17 Maintaining Good Government Relations and Business Ethics.

Abstract
Operating any business is complex and challenging, but it provides interesting, creative, and rewarding experiences. Small Business Management, Fifth Edition, takes a practical and down-to-earth approach to planning, organizing, and running a small business. While employing current research and theory, Small Business Management takes a pragmatic "how-to" perspective illustrating many practical examples and applications from the business world. It explains how to achieve optimum benefits from the limited resources available to small firms, as well as how to plan for growth and succession in a business. It also explores arguments both for and against owning a small business. All three authors, Megginson, Byrd and Megginson, have had meaningful experiences in the "real world" as an owner, manager or employee of one or more small businesses.

Subject Term
Small business -- Management.
 
Small business -- Management -- Case studies.
 
Pequeñas y medianas empresas -- Administración -- Estudio de casos.

Added Author
Byrd, Mary Jane.
 
Megginson, William L.

Electronic Access
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004063777-t.html
 
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014177431&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
 
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004063777-d.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC Cape TownGeneral Books000025411658.022 MEG1
VC Nelson Mandela BayGeneral Books000040047658.022 MEG1
VC PietermaritzburgGeneral Books000090428658.022 MEG1