Electronic commerce
by
 
Schneider, Gary P., 1952-

Title
Electronic commerce

Author
Schneider, Gary P., 1952-

ISBN
9780619033781

Personal Author
Schneider, Gary P., 1952-

Edition
2nd ed.

Publication Information
Australia ; United Kingdom : Course Technology, ©2001.

Physical Description
xviii, 478 pages : illustrations ; 24 cm

Contents
1. Introduction to electronic commerce -- 2. Infrastructure for electronic commerce -- 3. Web-based tools for electronic commerce -- 4. Electronic commerce software -- 5. Security threats to electronic commerce -- 6. Implementing security for electronic commerce -- 7. Electronic payment systems -- 8. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from electronic data interchange to electronic commerce -- 10. Strategies for web auctions, virtual communities, and web portals -- 11. The environment of electronic commerce: internaitonal, legal, ethics, and tax issues -- 12. Planning for electronic business: resource and implementation issues.

Subject Term
Electronic commerce.
 
Electronic data interchange.
 
Business enterprises -- Computer networks.
 
Internet marketing.
 
Comercio electrónico.
 
Intercambio electrónico de datos.
 
Empresas -- Redes de computadoras.
 
Mercadotecnia por Internet.

Added Author
Perry, James T.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC Durban NorthGeneral Books000022167658.4 SCH1
VC Nelson Mandela BayGeneral Books000040336658.8 SCH1
VC PietermaritzburgGeneral Books000090836658.84 SCH1
VEGA DurbanRecommended Books000007127658.4 SCH1