Part 1: Sport and Leisure in Context -- Sport and leisure service encounter / John Buswell -- Sport and leisure narrative / Martin Robertson -- Leisure venue management / Ian Yeoman, Una McMahan-Beattie, and Liz Sharples -- -- Part 2: Design of Sport and Leisure Facilities -- Facilities planning / Bryn Parry -- Managing human resources in sport and leisure / Tracy Taylor -- Managing queues / Gerald Barlow -- Service quality / Eddie Lam -- Service productivity and best practice in the UK leisure industry / Jetske van Westering, Jessica Hwang, and Peter Jones -- -- Part 3: Inventory Management -- Economics of sport and leisure / David Edgar -- Supply and demand / Gerald Barlow -- Leisure revenue management / Una McMahon-Beattie and Ian Yeoman -- Ticket operations in a professional sports team setting / James Reese -- -- Part 4: Operations Strategy -- Sports events : a new planning process / Guy Masterman -- Strategic planning / Manuel Recio Menéndez and Javier Martínez del Rio -- Risk management / Bryn Parry -- Legal and ethical issues in the design and delivery of sport and leisure facilities / John Wolohan -- -- Part 5: Merchandising and Marketing -- Sports and leisure marketing / Adrian Palmer -- E-commerce in sport and leisure / Mike Jordan -- The role of retailing in sport and leisure / Stephen Doyle -- -- Part 6: Cases and Opinions -- Planning for joint usage / Clay Harshaw -- Almería 2005 / Manuel Recio Menéndez and Javier Martínez del Rio -- Sports and leisure experience / James J. Riordan -- Service quality at Insight Leisure Management : the role of the mystery shopper / John Harris and Julian Leybourne -- Footbal revenue management / Gerald Barlow -- Revenue management for the movie theatre industry / Robert Oberwetter -- Strategic direction for sport in higher education / John Harris -- Retailing challenges within the National Museums and Galleries of Northern Ireland / Lesley-Ann Wilson.