Strategic management : formulation, implementation, and control
by
 
Pearce, John A.

Title
Strategic management : formulation, implementation, and control

Author
Pearce, John A.

ISBN
9780072890242
 
9780071112154

Personal Author
Pearce, John A.

Edition
9th ed.

Publication Information
Boston, Mass. : McGraw-Hill, ©2005.

Physical Description
1 volume (various pagings) : illustrations (some color) ; 26 cm

General Note
Includes access to a website; various other multi-media instructional reference tools are available to supplement the text.

Contents
Part One: Overview of strategic management -- Strategic management -- Part Two: Strategy formulation -- Defining the company mission and social responsibility -- The external environment -- The global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long-term objectives and grand strategies -- Strategic analysis and choice in single- or dominant-product businesses: building sustainable competitive advantages -- Strategic analysis and choice in the multibusiness company: rationalizing diversification and building shareholder value -- Part Three: Strategy implementation -- Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment -- Implementing strategy: structure, leadership, and culture -- Strategic control and continuous improvement -- Guide to strategic management case analysis G-1 -- Part Four: Cases.

Subject Term
Strategic planning.
 
Planificación estratégica.

Added Author
Robinson, Richard B. (Richard Braden), 1947-


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA PretoriaGeneral Books000133989658.4 PEA1