Selling : management and practice.
by
 
Allen, Peter, 1937-

Title
: 
Selling : management and practice.

Author
: 
Allen, Peter, 1937-

ISBN
: 
9780712108546

Personal Author
: 
Allen, Peter, 1937-

Edition
: 
4th ed.

Publication Information
: 
London : Pitman, 1993.

Physical Description
: 
viii, 280 pages.

Series
: 
M & E handbook series,
 
M. & E. handbook series.

Abstract
: 
Emphasis on pro-act; customer creation; understanding the buyer, the need for product knowledge, selling techniques and communications.

Subject Term
: 
Sales personnel.
 
Sales management.
 
Selling.

Added Author
: 
Allen, Peter, 1937- Sales and sales management.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VC Durban NorthGeneral Books000021671658.81 ALL1