Lesikar's basic business communication
by
Lesikar, Raymond Vincent.
Title
:
Lesikar's basic business communication
Author
:
Lesikar, Raymond Vincent.
ISBN
:
9780072929904
9780075619420
9780072929973
Personal Author
:
Lesikar, Raymond Vincent.
Edition
:
8th ed., International ed.
Publication Information
:
Boston : Irwin/McGraw-Hill, ©1999.
Physical Description
:
xxi, 613 pages : color illustrations ; 29 cm + 1 computer optical disc (4 3/4 in.)
Contents
:
Communication in the workplace -- Adaptation and the selection of words -- Construction of clear sentences and paragraphs -- Writing for effect -- Directness in good news and neutral situations -- Indirectness in bad-news messages -- Indirectness in persuasion and sales messages -- Pattern viriations in collections, memorandums and email -- Straategies in the job-search process -- Basics of report writing -- Report structure: the shorter forms -- Long, formal reports -- Graphics -- Informal oral communication -- Public speaking and oral reporting -- Technology-enabled communication -- Techniques of cross-cultural communication -- Correctness of communication -- Business research methods.
Subject Term
:
Commercial correspondence.
English language -- Business English.
Business communication.
Correspondencia comercial.
Inglés -- Inglés comercial.
Comunicación en la administración.
Added Author
:
Pettit, John D.
Flatley, Marie Elizabeth.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| Cataloguing | General Books | 000007192 | 651.74 LES | 1 |