Principles of marketing
by
 
Kotler, Philip.

Title
: 
Principles of marketing

Author
: 
Kotler, Philip.

ISBN
: 
9781292220178
 
9780134492513

Personal Author
: 
Kotler, Philip.

Edition
: 
17th edition.

Physical Description
: 
734 pages : illustrations ; 28 cm.

Subject Term
: 
Marketing.

Added Author
: 
Armstrong, Gary.


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