E-business
by
 
Schneider, Gary P., 1952-

Title
: 
E-business

Author
: 
Schneider, Gary P., 1952-

ISBN
: 
9780324788075

Personal Author
: 
Schneider, Gary P., 1952-

Edition
: 
8th ed.

Publication Information
: 
Boston, Mass. : Course Technology/Cengage Learning, ©2009.

Physical Description
: 
xxiii, 655 pages : color illustrations ; 24 cm

General Note
: 
Previous ed. published as: Electronic commerce. ©2007.

Contents
: 
Introduction to electronic commerce -- Technology infrastructure : the Internet and the World Wide Web -- Selling on the Web : revenue models and building a Web presence -- Marketing on the Web -- Business-to-business online strategies -- Online auctions, virtual communities, and Web portals -- The environment of electronic commerce : legal, ethical, and tax issues -- Web server hardware and software -- Electronic commerce software -- Electronic commerce security -- Payment systems for electronic commerce -- Planning for electronic commerce.

Abstract
: 
Covers online technologies and trends and their influence on the electronic commerce marketplace.

Subject Term
: 
Electronic commerce.

Added Author
: 
Schneider, Gary P., 1952- Electronic commerce.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168023686518658.05 S358E 20091
IIEMSAGeneral Books33168023699677658.05 S358E 20092
IIEMSAGeneral Books33168023699685658.05 S358E 20093
IIEMSAGeneral Books33168025439155658.05 S358E 20094
VC PretoriaPrescribed books000097649658.054 SCH1