Successful event management : a practical handbook
by
Shone, Anton, author.
Title
:
Successful event management : a practical handbook
Author
:
Shone, Anton, author.
ISBN
:
9781408066638
Personal Author
:
Shone, Anton, author.
Edition
:
Fourth edition.
Physical Description
:
xviii, 334 pages : color illustrations ; 25 cm.
Contents
:
An introduction to events -- The market demand for events -- The events business: supply and suppliers -- Social, economic, political and developmental implications -- Making a start and planning the event -- Financial management and the budget -- Event logistics and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event project management and set up issues -- The organization manager and the team: during the event -- Close-down, evaluation and legacies.
Subject Term
:
Special events -- Management.
Special events -- Management. (OCoLC)fst01767792
Added Author
:
Parry, Bryn,
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|---|
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