Contemporary marketing
by
Kurtz, David L.
Title
:
Contemporary marketing
Author
:
Kurtz, David L.
ISBN
:
9781305075368
Personal Author
:
Kurtz, David L.
Edition
:
17 ed.
Publication Information
:
Australia ; Mason, OG : South-Western Cengage Learning, ©2016.
Physical Description
:
xxvi, 652 pages : color illustrations ; 29 cm
General Note
:
Includes indexes.
Subject Term
:
Marketing.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIE Sandton | General Books | 000096751 | 658.8 CON | 1 |