Consumer behavior
by
Schiffman, Leon G.
Title
:
Consumer behavior
Author
:
Schiffman, Leon G.
ISBN
:
9780138155605
Personal Author
:
Schiffman, Leon G.
Edition
:
International ed., 9th ed.
Publication Information
:
Harlow : Pearson Education, ©2009.
Physical Description
:
1 volume (various pagings) : illustrations ; 26 cm
General Note
:
Previous edition: Upper Saddle River, N.J.: Prentice Hall, 2000.
Subject Term
:
Consumer behavior.
Motivation research (Marketing)
Added Author
:
Kanuk, Leslie Lazar.