Bottom-up marketing
by
 
Ries, Al.

Title
Bottom-up marketing

Author
Ries, Al.

ISBN
9780452264182

Personal Author
Ries, Al.

Publication Information
New York : Penguin, 1990, c1989.

Physical Description
xiv, 226 p. ; 21 cm.

General Note
"A Plume book".
 
Includes index.

Subject Term
Marketing.
 
Advertising.

Added Author
Trout, Jack.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
CataloguingUnknown23169-1002NO CONFIGURATION2