Marketing for managers : a practical approach : the answers to all the questions you were afraid to ask
by
 
Pitt, Leyland F.

Title
Marketing for managers : a practical approach : the answers to all the questions you were afraid to ask

Author
Pitt, Leyland F.

ISBN
9780702142222

Personal Author
Pitt, Leyland F.

Edition
1st ed.

Publication Information
Kenwyn : Juta, 1998.

Physical Description
xiii, 261 p. : ill. ; 22 cm.

Subject Term
Marketing -- Management.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015687862658.8 P688M 19981