1. The languages of media -- 2. Case study: Analysing images -- 3. Narratives -- 4. Case study: Psycho -- 5. Production techniques -- 6. Production organisation -- 7. Case study: Producing in the studio system -- 8. Genres -- 9. Case study: Science fiction -- 10. Representations -- 11. Case study: Stereotyping -- 12. Ideologies and discourses -- 13. Case study: Selecting and constructing news -- 14. Technologies -- 15. Case study: Digital publishing and the Internet -- 16. Realisms -- 17. Case study: Realism and the television police series -- 18. Postmodernisms -- 19. Case study: Pulp Fiction -- 20. Globalisation -- 21. Case study: Making and enjoying global music -- 22. Industries -- 23. Case study: Who owns the media? -- 24. Case study: News Corporation -- 25. Case study: Making stars -- 26. Institutions -- 27. Case study: Public service broadcasting -- 28. Independents and alternatives -- 29. Case study: Making films outside the mainstream -- 30. Advertising and marketing.

31. Case study: Local newspapers and advertising -- 32. Audiences -- 33. Case study: Selling audiences.