Marketing : connecting with customers
by
 
Harrell, Gilbert D.

Title
Marketing : connecting with customers

Author
Harrell, Gilbert D.

ISBN
9780130334947

Personal Author
Harrell, Gilbert D.

Edition
2nd ed.

Publication Information
Upper Saddle River, NJ : Prentice Hall, c2002.

Physical Description
1 v. (various pagings) : col. ill. ; 28 cm.

Subject Term
Marketing -- Management.
 
Consumer satisfaction.

Added Author
Frazier, Gary L.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015705441658.812 H296M 20021