The new marketing : transforming the corporate future
by
 
McDonald, Malcolm.

Title
: 
The new marketing : transforming the corporate future

Author
: 
McDonald, Malcolm.

ISBN
: 
9780750653879

Personal Author
: 
McDonald, Malcolm.

Publication Information
: 
Oxford : Butterworth-Heinemann, 2002.

Physical Description
: 
viii, 230 p. : ill. ; 25 cm.

Subject Term
: 
Internet marketing.

Added Author
: 
Wilson, Hugh.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015715010658.84 M135N 20021