Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business
by
Michael, David C.
Title
:
Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business
Author
:
Michael, David C.
ISBN
:
9780471479178
Personal Author
:
Michael, David C.
Publication Information
:
Singapore ; New York : Wiley, c2002.
Physical Description
:
xii, 174 p. : ill. ; 24 cm.
Abstract
:
"Asia's Digital Dividends is the first book that thoroughly assesses the implications of e-business for Asia-Pacific's dynamic corporations. It is a groundbreaking work for the region and its companies, with a strong focus on capturing real value - the "digital dividends" that are a top priority for executive teams." "Asia's Digital Dividends is a book written by business strategists from The Boston Consulting Group, a firm that IDC has called "the world's premier strategy consulting firm for management of the world's leading companies." The authors bring more than a decade of experience working with leading companies across Asia-Pacific. They focus on the strategic use of e-business in order to create new value and gain competitive advantage in one's core business."--BOOK JACKET.
Subject Term
:
Electronic commerce -- Asia.
Electronic commerce -- Pacific Area.
Industrial marketing -- Asia.
Industrial marketing -- Pacific Area.
Added Author
:
Sutherland, Greg.
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168015722909 | 658.84 M621A 2002 | 1 |