Consumer behaviour : a European perspective
by
 
Antonides, Gerrit, 1951-

Title
: 
Consumer behaviour : a European perspective

Author
: 
Antonides, Gerrit, 1951-

ISBN
: 
9780137519835
 
9780471975137

Personal Author
: 
Antonides, Gerrit, 1951-

Publication Information
: 
New York : John Wiley, c1998.

Physical Description
: 
xxii, 619 p. : ill. ; 25 cm.

Subject Term
: 
Consumer behavior -- Europe.
 
Consumption (Economics) -- Europe.
 
Marketing research -- Europe.

Added Author
: 
Raaij, W. Fred van.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015723998658.834094 A631C 19981
IIEMSAGeneral Books33168023603208658.834094 A631C 19982