Consumer behavior : buying, having, and being
by
 
Solomon, Michael R.

Title
Consumer behavior : buying, having, and being

Author
Solomon, Michael R.

ISBN
9780131404069
 
9780131230118

Personal Author
Solomon, Michael R.

Edition
6th ed.

Publication Information
Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004.

Physical Description
xviii, 621 p. : col. ill., col. maps ; 29 cm.

Subject Term
Consumer behavior.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015737972658.8342 S689C 20041
IIEMSAGeneral Books33168015754985658.8342 S689C 20042