Principles of marketing
by
Kotler, Philip.
Title
:
Principles of marketing
Author
:
Kotler, Philip.
ISBN
:
9780273646624
Edition
:
3rd European ed.
Publication Information
:
Harlow : Financial Times Prentice Hall, 2001.
Physical Description
:
xxxi, 856 p. : ill. (some col.), ports. ; 28 cm.
General Note
:
Previous ed.: 1999.
Subject Term
:
Marketing -- Europe.
Added Author
:
Kotler, Philip.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168015744697 | 658.80094 K87P 2002 | 6 |
| IIEMSA | General Books | 33168015744739 | 658.80094 K87P 2002 | 7 |