Managerial economics
by
 
Samuelson, William.

Title
Managerial economics

Author
Samuelson, William.

ISBN
9780470000441
 
9780471383888
 
9780470000458

Personal Author
Samuelson, William.

Edition
4th ed.

Publication Information
New York, NY : Wiley, c2003.

Physical Description
xix, 890 p. : ill. ; 24 cm. + 1 computer optical disc (4 3/4 in.)

Contents
Ch. 1. Introduction to Economic Decision Making -- Sect. I. Decisions within Firms -- Ch. 2. Optimal Decisions Using Marginal Analysis -- Ch. 3. Demand Analysis and Optimal Pricing -- Ch. 4. Estimating Demand -- Ch. 5. Forecasting -- Ch. 6. Production -- Ch. 7. Cost Analysis -- Sect. II. Competing within Markets -- Ch. 8. Perfect Competition -- Ch. 9. Monopoly -- Ch. 10. Oligopoly -- Ch. 11. Game Theory and Competitive Strategy -- Ch. 12. Regulation, Public Goods, and Benefit-Cost Analysis -- Sect. III. Decision-Making Applications -- Ch. 13. Decision Making under Uncertainty -- Ch. 14. The Value of Information -- Ch. 15. Asymmetric Information and Organizational Design -- Ch. 16. Bargaining and Negotiation -- Ch. 17. Auctions and Competitive Bidding -- Ch. 18. Linear Programming -- Ch. 19. Capital Budgeting.

Abstract
Provides students with the real-world examples and necessary decision making skills to make thoughtful and advantageous managerial decisions.

Subject Term
Managerial economics.
 
Decision making.

Added Author
Marks, Stephen G. (Stephen Gary)

Added Title
Analytical business calculator to accompany Managerial economics.

Electronic Access
Table of contents http://www.loc.gov/catdir/toc/wiley023/2002279905.html
 
Publisher description http://www.loc.gov/catdir/description/wiley038/2002279905.html
 
Contributor biographical information http://www.loc.gov/catdir/bios/wiley045/2002279905.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015744143338.5024658 S193M 20031