Entrepreneurial marketing : real stories and survival strategies
by
 
Buskirk, Bruce D.

Title
Entrepreneurial marketing : real stories and survival strategies

Author
Buskirk, Bruce D.

ISBN
9780324158632

Personal Author
Buskirk, Bruce D.

Publication Information
Australia ; Mason, Ohio : Thomson/South Western, c2004.

Physical Description
xlii, 245 p. : ill. ; 26 cm.

General Note
Includes index.

Subject Term
Marketing -- Management.
 
Entrepreneurship.

Added Author
Lavik, Molly.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
CataloguingUnknown28408-1002NO CONFIGURATION2