Management dilemmas. When marketing becomes a minefield.
by
 
Harvard Business School Press.

Title
: 
Management dilemmas. When marketing becomes a minefield.

Author
: 
Harvard Business School Press.

ISBN
: 
9781591395058

Publication Information
: 
Boston : Harvard Business School Press, 2004.

Physical Description
: 
187 p. ; 21 cm.

Series
: 
Management dilemmas series

Series Title
: 
Management dilemmas series

Subject Term
: 
Marketing -- Management -- Problems, exercises, etc.

Added Corporate Author
: 
Harvard Business School Press.

Added Uniform Title
: 
Harvard business review.

Electronic Access
: 
Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004000446.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015748037658.8 H3391W 20041