Business communication today
by
Bovée, Courtland L.
Title
:
Business communication today
Author
:
Bovée, Courtland L.
ISBN
:
9780131478459
Personal Author
:
Bovée, Courtland L.
Edition
:
8th ed.
Publication Information
:
Upper Saddle River, NJ : Pearson Prentice Hall, 2004.
Physical Description
:
xxiii, 585 p. : ill. ; 28 cm.
Contents
:
Ch. 1. Achieving success through effective business communication -- Ch. 2. Communicating in teams and mastering listening and nonverbal communication -- Ch. 3. Communicating interculturally -- Ch. 4. Planning business messages -- Ch. 5. Writing business messages -- Ch. 6. Completing business messages -- Ch. 7. Writing routine and positive messages -- Ch. 8. Writing negative messages -- Ch. 9. Writing persuasive messages -- Ch. 10. Finding, evaluating, and processing information -- Ch. 11. Communicating information through visuals -- Ch. 12. Planning reports and proposals -- Ch. 13. Writing reports and proposals -- Ch. 14. Completing reports and proposals -- Ch. 15. Planning, writing, and completing oral presentations -- Ch. 16. Enhancing presentations with slides and transparencies -- Ch. 17. Building careers and writing resumes -- Ch. 18. Applying and interviewing for employment.
Subject Term
:
Business communication -- United States -- Case studies.
Communication in organizations -- United States -- Case studies.
Added Author
:
Thill, John V.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168015764216 | 658.45 B783B 2004 | 1 |
| IIEMSA | General Books | 33168015757533 | 658.45 B783B 2004 | 3 |