The cultural dimension of international business
by
Ferraro, Gary P.
Title
:
The cultural dimension of international business
Author
:
Ferraro, Gary P.
ISBN
:
9780131927674
Personal Author
:
Ferraro, Gary P.
Edition
:
5th ed.
Publication Information
:
Upper Saddle River, New Jersey : Pearson Prentice Hall, 2005, 2006
Physical Description
:
viii, 216 p. : ill. ; 23 cm.
Subject Term
:
International business enterprises -- Social aspects.
Intercultural communication.
Technical assistance -- Anthropological aspects.