The business of event planning : behind-the-scenes secrets of successful special events
by
Allen, Judy, 1952-
Title
:
The business of event planning : behind-the-scenes secrets of successful special events
Author
:
Allen, Judy, 1952-
ISBN
:
9780470831885
Personal Author
:
Allen, Judy, 1952-
Publication Information
:
Toronto : J. Wiley & Sons, 2002.
Physical Description
:
xviii, 329 p. ; 24 cm.
General Note
:
Includes index.
Contents
:
Ch. 1. The Strategic Planning of Event Design -- Ch. 2. Preparing the Proposal -- Ch. 3. The Body of the Proposal -- Ch. 4. Management Fees -- Ch. 5. Contractual Negotiations With Suppliers -- Ch. 6. Client Contracts -- Ch. 7. Safety and Security -- Ch. 8. Event Planning Technology Tools and Emerging Trends -- Ch. 9. Multicultural and Foreign Event Planning -- Ch. 10. Event and Program Branding -- Ch. 11. Conclusion.
Subject Term
:
Special events -- Planning.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168020365611 | 394.2/068 A427B 2002 | 1 |