The business of event planning : behind-the-scenes secrets of successful special events
by
 
Allen, Judy, 1952-

Title
The business of event planning : behind-the-scenes secrets of successful special events

Author
Allen, Judy, 1952-

ISBN
9780470831885

Personal Author
Allen, Judy, 1952-

Publication Information
Toronto : J. Wiley & Sons, 2002.

Physical Description
xviii, 329 p. ; 24 cm.

General Note
Includes index.

Contents
Ch. 1. The Strategic Planning of Event Design -- Ch. 2. Preparing the Proposal -- Ch. 3. The Body of the Proposal -- Ch. 4. Management Fees -- Ch. 5. Contractual Negotiations With Suppliers -- Ch. 6. Client Contracts -- Ch. 7. Safety and Security -- Ch. 8. Event Planning Technology Tools and Emerging Trends -- Ch. 9. Multicultural and Foreign Event Planning -- Ch. 10. Event and Program Branding -- Ch. 11. Conclusion.

Subject Term
Special events -- Planning.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168020365611394.2/068 A427B 20021