Thinking about topics for health surveys -- Matching the survey design to survey objectives -- Defining and clarifying the survey variables -- Thinking through the relationships among variables -- Choosing the methods of data collection -- Deciding who will be in the sample -- Deciding how many will be in the sample -- General principles for formulating questions -- Formulating questions about health -- Formulating questions about demographics and behavior -- Formulating questions about knowledge and attitudes -- Guidelines for formatting the questionnaire -- Monitoring and carrying out the survey -- Preparing the data for analysis -- Planning and implementing the analysis of the data -- Writing the research report.