Business to business marketing : analysis & practice in a dynamic environment
by
 
Vitale, Robert P.

Title
: 
Business to business marketing : analysis & practice in a dynamic environment

Author
: 
Vitale, Robert P.

ISBN
: 
9780324072969

Personal Author
: 
Vitale, Robert P.

Publication Information
: 
Mason, Ohio ; United Kingdom : South-Western/Thomas Learning, c2002.

Physical Description
: 
xxiii, 534 p. : ill. (some col.) ; 26 cm.

Subject Term
: 
Industrial marketing.

Added Author
: 
Giglierano, Joseph J.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168020377400658.84 V836B 20021