Mad cows and mother's milk : the perils of poor risk communication
by
Leiss, William, 1939-
Title
:
Mad cows and mother's milk : the perils of poor risk communication
Author
:
Leiss, William, 1939-
ISBN
:
9780773528178
Personal Author
:
Leiss, William, 1939-
Edition
:
2nd ed.
Publication Information
:
Montreal ; Ithaca : McGill-Queen's University Press, 2004.
Physical Description
:
xvii, 452 p. : ill. ; 23 cm.
General Note
:
Order of authors reversed on previous ed.
Contents
:
Mad cows or crazy communications? -- A diagnostic for risk communication failures -- Dioxins, or chemical stigmata -- Hamburger hell -- Silicone breasts -- Lost in regulatory space : rBST -- Gene escape -- Mother's milk -- Ten lessons -- Two stinking cows : the mismanagement of BSE risk in North America -- A night at the climate casino : Canada and the Kyoto quagmire -- Life in the fast lane : an introduction to genomics risks.
Subject Term
:
Communication.
Health Education -- methods.
Risk Factors.
Risk Management.
Health risk communication.
Health risk assessment.
Risques pour la santâe -- Communication.
Risques pour la santâe -- âEvaluation.
Added Author
:
Powell, Douglas Alan, 1962-
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168020373615 | 363.1072 L532M 2004 | 1 |