Introducing marketing research
by
 
Baines, Paul, 1973-

Title
: 
Introducing marketing research

Author
: 
Baines, Paul, 1973-

ISBN
: 
9780471497707

Personal Author
: 
Baines, Paul, 1973-

Publication Information
: 
Chichester, West Sussex ; New York : J. Wiley & Sons, c2002.

Physical Description
: 
xvii, 350 p. : ill. ; 24 cm.

Subject Term
: 
Marketing research.

Added Author
: 
Chansarkar, B. A.

Electronic Access
: 
Contributor biographical information http://www.loc.gov/catdir/bios/wiley043/2002072360.html
 
Publisher description http://www.loc.gov/catdir/description/wiley036/2002072360.html
 
Table of contents http://www.loc.gov/catdir/toc/wiley023/2002072360.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168020377855658.83 B162.I 20021