Experts-in-hiding : the nature of knowledge in companies -- The obstacle course : clear the inevitable hurdles -- Step 1: Set the scene? Establish a network-friendly environment -- Step 2: Magnets? Create topics to attract the experts -- Step 3: Support systems? Nurture communities that emerge around magnet topics -- Step 4: Boundary crossing and role breaking? Ensure diverse perspectives -- Step 5: Hide-and-seek? Identify the experts -- Step 6: Create organizational stars? Acknowledge wisdom -- Step 7: Ideas are not enough? Provide implementation options -- Step 8: Performance evaluation? Create unconventional measures -- Growing pains : the care, feeding, and evolution of wisdom networks.