Logos and no gos : how to understand and get the most from your brand IP
by
Steward, Geoff.
Title
:
Logos and no gos : how to understand and get the most from your brand IP
Author
:
Steward, Geoff.
ISBN
:
9780470060377
Personal Author
:
Steward, Geoff.
Publication Information
:
Chichester : John Wiley, 2006.
Physical Description
:
xviii, 222 p.
General Note
:
Formerly CIP.
Subject Term
:
Brand name products.
Brand name products -- Law and legislation.
Intellectual property.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168020398018 | 658.827 S849L 2006 | 1 |