Professional English in use marketing
by
Farrall, Cate.
Title
:
Professional English in use marketing
Author
:
Farrall, Cate.
ISBN
:
9780521702690
Personal Author
:
Farrall, Cate.
Edition
:
Marketing ed.
Publication Information
:
Cambridge : Cambridge University Press, 2008.
Physical Description
:
144 p. : ill ; 26 cm.
General Note
:
Includes index.
Abstract
:
Offering comprehensive coverage of key marketing vocabulary, this text includes 50 units covering everything from marketing basics and the full marketing mix through the research, advertising, media and PR.
Subject Term
:
English language -- Textbooks for foreign speakers.
English language -- Business English.
Marketing -- Terminology.
English language -- Business English -- Problems, exercises, etc.
Marketing -- Terminology -- Problems, exercises, etc.
Added Author
:
Lindsley, Marianne.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025412871 | 428.240246588 F239P 2008 | 1 |