Consumer behaviour
by
 
Schiffman, Leon G.

Title
: 
Consumer behaviour

Author
: 
Schiffman, Leon G.

ISBN
: 
9780733984174

Edition
: 
4th ed.

Publication Information
: 
Frenchs Forest, N.S.W. : Pearson Education Australia, c2008.

Physical Description
: 
xix, 664 p. : ill. ; 26 cm.

General Note
: 
Includes index.
 
Previous ed.: Prentice Hall, 2005.

Subject Term
: 
Consumer behavior.
 
Motivation research (Marketing)
 
Marketing.

Added Author
: 
Schiffman, Leon G.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAMSA Reserves33168023675743658.8342 S333C 20081
IIEMSAMSA Reserves33168023675750658.8342 S333C 20082
IIEMSAMSA Reserves33168023694439658.8342 S333C 20084
IIEMSAGeneral Books33168025504362658.8342 S333C 20089
IIEMSAGeneral Books33168025504552658.8342 S333C 200814