Propaganda and persuasion
by
 
Jowett, Garth.

Title
: 
Propaganda and persuasion

Author
: 
Jowett, Garth.

ISBN
: 
9781412908986
 
9781412908979

Personal Author
: 
Jowett, Garth.

Edition
: 
4th ed.

Publication Information
: 
Thousand Oaks, Calif. : Sage, 2006.

Physical Description
: 
xxii, 422 p. : ill. ; 23 cm.

Contents
: 
What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examined -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.

Abstract
: 
"Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory."--BOOK JACKET.

Subject Term
: 
Propaganda.
 
Persuasion (Psychology)

Added Author
: 
O'Donnell, Victoria.

Electronic Access
: 
Publisher description http://www.loc.gov/catdir/enhancements/fy0657/2005023032-d.html
 
Table of contents only http://www.loc.gov/catdir/enhancements/fy0657/2005023032-t.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168023679844303.375 J87P 20061