Marketing library and information services : international perspectives
by
Gupta, Dinesh K.
Title
:
Marketing library and information services : international perspectives
Author
:
Gupta, Dinesh K.
ISBN
:
9783598117534
Publication Information
:
München : K. G. Saur, 2006.
Physical Description
:
xv, 419 p. : ill. ; 22 cm.
Subject Term
:
Libraries -- Marketing.
Information services -- Marketing.
Libraries -- Public relations.
Information services -- Public relations.
Added Author
:
Gupta, Dinesh K.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168023692284 | 021.7 G977M 2006 | 1 |