Understanding broadcast and cable finance : a primer for the nonfinancial manager
by
McDowell, Walter.
Title
:
Understanding broadcast and cable finance : a primer for the nonfinancial manager
Author
:
McDowell, Walter.
ISBN
:
9780240809588
Edition
:
2nd ed.
Publication Information
:
Amsterdam ; Boston : Focal Press, c2008.
Physical Description
:
xiii, 218 p. : ill. ; 23 cm.
Subject Term
:
Broadcasting -- United States -- Finance.
Cable television -- United States -- Finance.
Broadcasting -- United States -- Management.
Cable television -- United States -- Management.
Added Author
:
McDowell, Walter.
Batten, Alan.
Added Corporate Author
:
Broadcast Cable Financial Management Association.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025448107 | 384.5430681 U56 2008 | 1 |