Inside Steve's brain : [business lessons from Steve Jobs, the man who saved Apple]
by
 
Kahney, Leander.

Title
Inside Steve's brain : [business lessons from Steve Jobs, the man who saved Apple]

Author
Kahney, Leander.

ISBN
9781843549123

Personal Author
Kahney, Leander.

Edition
[Nachdr.]

Publication Information
London : Atlantic Books, 2008.

Physical Description
294 S.

General Note
Includes bibliographical references and index. - Schlagwèorter von gebundener Ausg. èubernommen.

Abstract
Focus: how saying "no" saved Apple -- Despotism: Apple's one man focus group -- Perfectionism: product design and the pursuit of excellence -- Elitism: hire only "A" players, fire the bozos -- Passion: putting a ding in the universe -- Inventive spirit: where does the innovation come from? -- Case study: how it all came together with the iPod -- Total control: the whole widget.

Personal Subject
Jobs, Steven, 1955-

Corporate Subject
Apple Computer, Inc. -- Management.

Subject Term
Computer industry -- United States.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025490455658.409 K12.I 20081