The economics of sports broadcasting
by
 
Gratton, Chris, 1948-

Title
The economics of sports broadcasting

Author
Gratton, Chris, 1948-

ISBN
9780415357807
 
9780415357791
 
9780203003855

Personal Author
Gratton, Chris, 1948-

Publication Information
London ; New York : Routledge, 2007.

Physical Description
x, 233 p. : ill. ; 24 cm.

Contents
Introduction -- The demand for sports broadcasting -- The structure of supply -- The cost structure of sports broadcasting -- Integration -- Competition between channels : a game theory approach -- The pricing and selling of TV sports rights -- The auctioning of sports rights -- Market intervention in sports broadcasting.

Subject Term
Television broadcasting of sports -- Economic aspects.

Added Author
Solberg, Harry Arne.

Electronic Access
Table of contents only http://www.loc.gov/catdir/toc/ecip073/2006033827.html


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025499670070.449796 G737E 20071