Web 2.0 : the business model
by
 
Lytras, Miltiadis D., 1973-

Title
Web 2.0 : the business model

Author
Lytras, Miltiadis D., 1973-

ISBN
9780387858944

Publication Information
New York : Springer, c2009.

Physical Description
xii, 318 p. : ill. ; 25 cm.

Subject Term
Web 2.0.
 
Electronic commerce.
 
Internet marketing.
 
Management information systems.
 
Information technology -- Management.
 
Business enterprises -- Computer networks -- Management.

Added Author
Lytras, Miltiadis D., 1973-
 
Damiani, Ernesto, 1960-
 
Ordâoänez de Pablos, Patricia, 1975-


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025512662658.4038011 L996W 20091