Customer relationship management : a global perspective
by
 
Raab, Gerhard.

Title
Customer relationship management : a global perspective

Author
Raab, Gerhard.

ISBN
9780754671565

Publication Information
Aldershot, England ; Burlington, VT : Gower, c2008.

Physical Description
ix, 204 p. : ill. ; 24 cm.

Subject Term
Customer relations -- Management.

Added Author
Raab, Gerhard.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025517067658.812 C987 20081