Handbook of research in international marketing.
by
 
International Marketing Theory Conference (2010 : University of Connecticut, Conn.)

Title
: 
Handbook of research in international marketing.

Author
: 
International Marketing Theory Conference (2010 : University of Connecticut, Conn.)

ISBN
: 
9781849803021

Conference Author
: 
International Marketing Theory Conference (2010 : University of Connecticut, Conn.)

Edition
: 
2nd ed. / edited by Subhash C. Jain, David Griffith.

Publication Information
: 
Cheltenham : Edward Elgar, 2011.

Physical Description
: 
xv, 417 p. : ill. ; 24 cm.

General Note
: 
Previous ed.: 2003.
 
"Papers from the International marketing theory conference held on 17-19 June 2010 at the University of Connecticut" --pref.

Subject Term
: 
Export marketing -- Research -- Congresses.

Added Author
: 
Jain, Subhash C., 1942-
 
Griffith, David A.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025511763658.84072 J25H 20111