Teaching entrepreneurship to undergraduates
by
Jones, Colin.
Title
:
Teaching entrepreneurship to undergraduates
Author
:
Jones, Colin.
ISBN
:
9781849804066
Personal Author
:
Jones, Colin.
Publication Information
:
Cheltenham, UK : Edward Elgar, c2011
Physical Description
:
xvii, 166 p. : ill. ; 24 cm.
Contents
:
Foreword / Allan Gibb -- Your teaching philosophy -- Entrepreneurship education -- The ontological dilemma -- The reasonable adventurer -- Student diversity -- The learning environment -- The resource profile -- The art of selling -- Evaluating ideas -- Business plans -- Accounting for interaction.
Subject Term
:
Entrepreneurship -- Study and teaching (Higher)
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025508660 | 338.040711 J76T 2011 | 1 |